Press · Speaking · Track record

Experience & Media

Two decades of national broadcast commentary on digital business, backed by companies built, scaled, and sold.

  • CNN
  • CNBC
  • Bloomberg
  • Fox Business
  • MSNBC
  • Reuters
  • The Washington Post
  • Inc.
  • Entrepreneur

On air and in print

Broadcast segments and photos first, then the full filterable archive with original sources.

On set and on air

  • Ken Wisnefski co-hosting The Webmasters
    The Webmasters (Amazon series)
  • Ken Wisnefski on set with Giada De Laurentiis
    Filming with Giada De Laurentiis
  • Ken Wisnefski discussing 2014 Winter Olympics advertising on Bloomberg Television
    Bloomberg TV: 2014 Winter Olympics advertising
  • Ken Wisnefski discussing Facebook's future live on Bloomberg Television
    Bloomberg Live: Facing Facebook’s Future
  • Ken Wisnefski appearing remotely from Philadelphia on CCTV America
    CCTV America, from Philadelphia
Photo archive: studio, stage, and office

Photo archive

Archive: studio, stage, and office

Supporting record from past broadcast segments, speaking engagements, and Ken’s operating career. These are still photographs shown uncropped at their original size, not playable video.

Broadcast commentary stills5 images

  • Split-screen Fox Business still from The Willis Report with Ken Wisnefski and the on-screen topic Gift-Return Season
    Fox Business, The Willis Report: “Gift-Return Season”
  • Split-screen Fox Business still from The Willis Report with Ken Wisnefski; banner asks whether last-minute Christmas shoppers will get their packages on time
    Fox Business, The Willis Report: last-minute holiday shipping
  • Ken Wisnefski on Fox Business, The Willis Report, with the banner Amazon: Make an Offer
    Fox Business, The Willis Report: “Amazon: Make an Offer”
  • Split-screen CNBC still of an anchor and Ken Wisnefski with the banner New Wrinkle in Privacy Debate
    CNBC: “New Wrinkle in Privacy Debate”
  • Split-screen Newsmax TV still of a host and Ken Wisnefski during a remote interview
    Newsmax TV: remote interview segment

Speaking and public remarks2 images

  • Ken Wisnefski at a podium presenting a slide titled Re-establishing Credibility and Integrity to Your Brand to a seated audience
    Presenting “Re-establishing Credibility & Integrity to Your Brand”
  • Ken Wisnefski speaking outdoors into a handheld microphone
    Outdoor press remarks

Portraits1 images

  • Candid smiling portrait of Ken Wisnefski
    Candid portrait

Coverage archive

Filter by category, then open any item for coverage and context.

TV Appearances

The Web Masters Update from Episode 1: Giadzy.com

A follow-up look at how Giadzy.com was performing shortly after Ken's initial work with Giada De Laurentiis in Episode 1.

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TV Appearances

The Web Masters Episode 1: Giadzy.com

Ken meets with Giada De Laurentiis and outlines an SEO strategy designed to increase qualified traffic to Giadzy.com.

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TV Appearances

The Web Masters Episode 12: Reginald Lewis

Ken and his team help Reginald Lewis clarify his brand and redesign his website around the full scope of his work.

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TV Appearances

The Web Masters Episode 11: Playland's Castaway Cove

Ken works with Playland's Castaway Cove on a communications and social strategy following misleading public discussion about an accidental fire.

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TV Appearances

The Web Masters Episode 10: Brian Mazza

Ken develops recommendations to strengthen Brian Mazza's website search visibility and expand the audience for his social presence.

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TV Appearances

The Web Masters Episode 9: Shirley the Dancing Spotted Cow

Ken and his team create a website concept that brings together the story, audiobooks, and merchandise for Shirley the Dancing Spotted Cow.

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TV Appearances

The Web Masters Episode 8: The Naked Cowboy

Ken meets Robert Burck in New York and outlines a reputation-management strategy designed to address negative coverage and protect a long-established brand.

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TV Appearances

The Web Masters Episode 7: Jonny Fairplay

Ken works with Jonny Fairplay on a reputation strategy focused on correcting incomplete media narratives and strengthening his website and social presence.

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TV Appearances

The Web Masters Episode 6: Lynch's Irish Pub

Ken helps Lynch's Irish Pub respond to inaccurate public narratives with a coordinated reputation, social media, and search strategy.

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TV Appearances

The Web Masters Episode 5: Ocean City Red Raider Football

Ken and his team help Ocean City Red Raider Football establish a new domain, responsive website, and connected social presence.

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TV Appearances

The Web Masters Episode 4: Geno's Steaks

Ken works with Geno Vento on a marketing plan that supports an expanded delivery area while maintaining the strength of the local Geno's Steaks market.

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TV Appearances

The Web Masters Episode 3: This You Need To See

Ken meets with Alex Boylan to develop a comprehensive marketing plan, site migration, and redesign for This You Need To See.

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TV Appearances

The Web Masters Episode 2: Best Wedding Ever

Ken works with Shane Farley and develops the plan for building out the Best Wedding Ever digital presence.

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Podcasts

Ken Wisnefski on The Leverage Project Podcast: Rebuilding the Revenue Engine for the AI Era

Ken joins The Leverage Project Podcast to talk about rebuilding the revenue engine for the AI era — and why he believes AI tools will amplify people rather than replace them.

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Videos

Focus on Lead Revenue, Not Just Cost Per Lead!

Ken explains why businesses should evaluate the revenue generated by leads instead of focusing only on cost per lead.

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Podcasts
Podcasts

Ken Wisnefski on Eventual Millionaire: Building and Scaling Online Businesses

Ken joins Eventual Millionaire to discuss building VendorSeek from a basement startup into a multimillion-dollar company, along with practical lessons on SEO, risk, and entrepreneurship.

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Articles

2018 Most Admired CEO Awards: Kenneth C. Wisnefski

The Philadelphia Business Journal named the company founder and CEO Ken Wisnefski to its 2018 class of Most Admired CEOs.

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Articles

Breaking Down the Marketing Brilliance Behind Gritty

ASI Media interviews Ken Wisnefski about the viral brand value behind the Philadelphia Flyers' unusual new mascot.

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TV Appearances

Ken Wisnefski Discusses Apple vs. the FBI on Midday with Dr. Drew

Ken Wisnefski joins Midday with Dr. Drew to discuss the dispute between Apple and the FBI over access to an iPhone.

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Podcasts

Ken Wisnefski Talks Etsy IPO on Wharton Business Radio

Ken Wisnefski joins Wharton Business Radio to discuss Etsy's initial public offering.

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Mayor Redd presenting Ken Wisnefski the key to the City of Camden
Receiving the key to the City of Camden from Mayor Redd

Invite Ken to speak or comment

Keynotes, workshops, podcasts, and live commentary on revenue, digital marketing, and AI. For advisory work, see Fractional CRO.

Track record

2001
Founded VendorSeek, sold to QuinStreet in 2008
No. 37
Inc. 500 ranking, No. 1 in New Jersey
$20M+
Company revenue, 180 employees, five countries
CNN · CNBC
Bloomberg, Fox Business, MSNBC commentary
Career stories with original sources
Ken Wisnefski
01 / 03
VendorSeek logo

VendorSeek · 2001–2008

Building a B2B marketplace from the basement—and selling it.

Business milestones

Ken founded VendorSeek in 2001 as a one-person, bootstrapped business. The model connected businesses seeking professional services with vendors prepared to serve them.

He built the company into a multimillion-dollar B2B lead-generation marketplace before its 2008 sale to QuinStreet. The experience became a practical foundation for the companies he built next.

Why it matters

That first business required choices about audience, demand, marketplace dynamics, and the operating discipline needed to turn an idea into a company.

Ken's company recognized at number 37 on the Inc. 500
02 / 03

Building a digital marketing agency

Scaling an agency—and earning national recognition.

Business milestones

Ken started a digital marketing and reputation-management agency with four people and grew it to more than $20 million in revenue, 180 employees, and operations across five countries.

That growth was recognized when the company ranked No. 37 nationally and No. 1 in New Jersey on the Inc. 500. Ken was later recognized among the Philadelphia Business Journal’s Most Admired CEOs.

Why it matters

The operating lessons are directly relevant to agency leaders weighing positioning, service mix, pipeline, team design, delivery capacity, and the tradeoffs that come with scale. Those connected decisions are the focus of Ken’s Fractional CRO work with founder-led businesses.

Ken Wisnefski discussing Facebook earnings and Zynga on Bloomberg Television
03 / 03

National media & public commentary

Turning operating experience into clear public perspective.

Business milestones

Ken has appeared on CNN, CNBC, Bloomberg, Fox Business, MSNBC, and other outlets as a commentator on entrepreneurship, online marketing, social media, technology, and digital business.

The record spans television, radio, podcasts, and published interviews—from discussing social-media advertising on Bloomberg to WhatsApp’s shutdown in Brazil on CNBC and branding on CBS Sports Radio.

Why it matters

Explaining complex digital-business issues to public audiences is part of the same practical approach: make the decision, evidence, and tradeoffs easier to understand.